Finding Positioning, Preemptive Machines, and Automotive Parts Industry Prosperously Developed


From the Zhejiang coast to the Yangtze River Delta to the Jiaodong Peninsula, an upsurge in the development of the automobile and parts industries is in the ascendant. All localities have identified the auto parts industry as a pillar industry, and have introduced a series of encouraging policies to create various favorable conditions to undertake the major transfer of international industries. The auto and parts and components industries have shown a good momentum of vigorous development.

However, in this development boom, we must keep a clear head. With the cancellation of related protection policies for the automobile industry in China next year, with the implementation of global procurement of auto parts, relevant parties predict that the parts and components industry will be the first to be affected. Yao Guanghui, member of the Ningbo Municipal Economic and Trade Commission, who has studied the automobile industry, holds this view.

"If the parts are not done properly, then it will die sooner than the vehicle factory. Because our car has already been purchased globally, so this article will end with all of our entry restrictions next year. At this time, the entire vehicle will enter in large quantities. The impact on our market is very great, and our new cars are all started from CKD and SKD, not the cars we built in the real sense. After entering, it is equal to throwing our own parts factories to the side. After the global procurement, the impact on our parts and components industry is certain to be great, and it is possible that the earliest parts we die are our parts and components.”

The severe situation has forced our parts and components companies to go up to the next level, and they will be able to keep pace with the development of the domestic automobile industry, and who will survive the severe competition. On this point, the North and South part companies have a deep understanding. The parts and components companies in Ruian City, Zhejiang Province, have invested heavily in the introduction of foreign advanced technology and management in order to improve their grades. Laizhou, which mainly exports brake discs in Laizhou, has also invested heavily in the introduction of advanced foreign production lines so that its products meet international standards and enter the North American secondary market.

In addition to increasing investment, introducing advanced technology equipment and management, improving the company's own R & D capabilities, and keeping pace with the development of the entire vehicle is also a top priority for component companies. In an interview with Shanghai GM, the person in charge told us that with the intensified vehicle competition, OEMs are increasingly demanding the R&D capabilities of component companies.

"The adoption of new technology, manufacturers continue to change their own configuration, the competition is fierce every year, I will upgrade the configuration next year, add some configuration, it requires you to keep up with the parts manufacturers, to provide me with this thing, you are still old Technology, then it will be eliminated. I want to eliminate me first to eliminate you, I would rather import from abroad."

Weak research and development capabilities have always been a weakness of China's auto parts companies. But fortunately, many companies now recognize this. Many parts and components companies in Longkou have established their own R&D centers and technology centers, and their R&D capabilities have been improved. For example, Longkou Wanshou Machinery Co., Ltd. has developed a seamless tube-type integrated drive axle housing through technical breakthroughs, filling the gap in the country.

Of course, supporting the entire vehicle is not the only way out for auto parts companies. Some experts suggest that auto parts companies should develop in three directions and have a certain basis to squeeze into the supporting ranks of the entire vehicle. Most of them should also take the path of specialization and specialize in the production of a certain part, which is a big zero for the whole plant. Component suppliers supporting. In addition, maintenance is a big market that cannot be ignored. In particular, the maintenance market in foreign countries is very broad. Our parts and components companies in Laizhou, Yantai are very good in this regard.

The market is ruthless and the fittest survives. In the increasingly fierce competition, whoever seizes the opportunity first, whoever first identifies the right position will be able to survive and develop. This is the reason all parts companies must remember.



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